What is Singles’ Day and What is Exciting in Its Celebration?

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Written by: Maine Dela Cruz

Once again, it’s that time of year. And it’s not just another big brands’ sale like we expect it to be. On November 11, China and the rest of the globe will take part in the largest online shopping extravaganza ever. By turning Singles Day into a global shopping festival in 2009 and making billions of dollars, Alibaba and its founder, Jack Ma, turned the de facto holiday from an “anti-Valentine’s Day” for Chinese singletons.

So gear yourselves up with your high-speed and unlimited internet for various online activities you can do to celebrate Singles’ Day 2021.

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History of This Shopping Holiday

The origin of this shopping holiday is in China. Singles’ Day always falls on November 11 because the date 11/11 represents four ones, or four singles, standing together. The name literally translates as “single sticks holiday.

Originally called “Bachelor’s Day,” the celebration began among students at China’s Nanjing University around 1993 as a sort of anti-Valentine’s Day. According to one theory, it all started when four single male students of Nanjing University’s Mingcaowuzhu dorm discussed how they could break away from the monotony of having no significant other, and agreed that November 11 would be a day of events and celebrations in honor of being single. These activities spread through the university and eventually to other universities, appealing to both men and women—hence the name change.

Ironically, Singles’ Day now serves as an occasion for single people to meet, with parties and other social gatherings organized; it’s a popular date for weddings, as well. On the date, the Chinese media discusses and covers love-related issues and topics on relationships.

Even though black is the day’s dominant color, some people wear green instead as an “anti-love” message. This day is a great opportunity to let people know you’re single and open to meeting new people, so expect a lot of chance encounters at parties.

The year 2011 marked the Singles’ Day of the Century as this date had six “ones” rather than four, increasing the significance of the occasion. In 2011, an above-average number of marital celebrations occurred in Hong Kong and Beijing on 11 November.

Not an officially recognized public holiday

The event is not an officially recognized public holiday in China, although it has become the largest offline and online shopping day in the world.

Singles’ Day has since caught on in other countries. Each year on February 15, Singles’ Awareness Day (or Singles’ Appreciation Day) is observed. It is a non-official holiday observed by singles. Additionally, it is a companion holiday to Valentine’s Day for those who are single, unmarried, or in a love relationship. It is a celebration of love in all of its manifestations, including love between friends, family, and self-love. Singles Awareness Day is observed by some in retaliation for Valentine’s Day, as a Hallmark holiday, or for other reasons.

The United Kingdom has designated two ‘days’ to celebrate single status. Since Single Awareness Day is abbreviated as SAD, a group of dating professionals decided to create National Singles’ Day to emphasize a more positive tone. It is observed on 11 March with the goal of empowering persons who self-identify as single. It is unknown who is behind SAD in the United Kingdom.

Alibaba and Singles’ Day Chinese Ecommerce

Chinese Singles Day - Streamtech Fiber Internet
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Singles’ Day was intended to draw attention to Alibaba and its e-commerce site Taobao, Forbes reports. It produced $7 million in sales by offering clients discounts of up to 50% off from more than 25 retailers, which is only an insignificant amount in comparison to what the shopping frenzy has created in the last several years.

Customers and businesses alike were ready to take advantage of Alibaba’s growth year after year. A year after going public on the New York Stock Exchange, Singles’ Day set a Guinness World Record for the most 24-hour online sales income earned by a single firm, earning $14 billion.

As more people join in the celebration of this holiday, many companies have taken the opportunity to target younger consumers including businesses such as restaurants, karaoke parlors, and online shopping malls. For example, the Chinese online shopping mall Taobao sold goods worth 19 billion CNY (about US$3 billion) on November 11, 2012.

Sales in Alibaba’s sites, Tmall and Taobao, have reached US$5.8 billion in 2013, US$9.3 billion in 2014, US$14.3 billion in 2015, US$17.8 billion in 2016, and over US$25.4 billion in 2017. JD.com also achieved a sales record of US$19.1 billion in 2017, while Lazada drums up US$123 million.

Fun Ways to Celebrate Singles’ Day

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Photo by Call Me Hangry on Unsplash

To all our single friends out there, fret not! While other countries often celebrate Singles’ Day, the Philippines can do it too! Singles’ Day is a shopping holiday for many, this day could also be a day to just pamper yourself without breaking the bank just to remind romantic couples that it doesn’t really need a partner to be happy. While other people Here’s a list of things people around the world do to celebrate Singles’ Day. Try them too!

1. Give Bouquets to Your Loved Ones

Many people buy and share presents on November 11 as a way to express their independence and self-affirmation. Why not take advantage of this occasion to make all of your favorite folks feel appreciated? Purchase a bunch of supermarket blossoms and use them to make one-of-a-kind bouquets for your parents, BFFs, or siblings by mixing and matching them. Consider reading through a flower meanings guide before you walk out to the store, and send a letter explaining why you selected certain flowers for your recipients.

2. Go Karaoke with Your Single Friends

Singing your heart out and dancing the night away are great ways to meet new people and have a good time being single. Because none of us had any, Singles’ Day is frequently marked with parties and karaoke!

3. Attend a Blind Date Party

“Blind Date” parties are another excellent Singles’ Day party concept. The holiday is meant to celebrate being single, but it’s also a great time to meet new people and even find a long-term companion. Blind Date events are popular since they are a great opportunity to meet new people and maybe say goodbye to being single.

4. Eat Out

Treat yourself to a special meal at your favorite restaurant on singles day, whether it’s breakfast, brunch, lunch, or supper. Consider ordering a tasting menu, a luxury beverage, or a double dessert to make a statement. Make it your singles day mission to locate and appreciate anything you’re yearning.

5. Have a Spa Day

Spend a day at the spa pampering yourself. Get pampered with a massage, facial, or body wrap. Consider getting your hair and nails done at the same time. A hot bath with your favorite glass of wine, an aromatic candle, and relaxing music is another option.

6. Unwind with Nature

Unplug and recharge in a natural area if you’re stressed. Visit a forest preserve, an arboretum, or a national park and go for a walk. Take a break from your phone and spend some time with Mother Nature, absorbing in all the awe-inspiring beauty that surrounds you.

7. Binge-Watch Your Favorite Movies

If all you want to do is binge-watch your favorite series with a reliable internet service provider in the Philippines! Singles day is a free-for-all. You may do whatever you want. Put your feet up on the couch, grab some munchies, and get ready for a marathon of your favorite shows.

8. Go on a Shopping Spree

Singles Day is a time when most people pamper themselves to a particular treat. Anything goes as long as it’s a new pair of shoes or whatever! Find anything on your wish list that will make your singles day seem special, opulent, and special.

9. Volunteer

In Taitz’s opinion, “if you believe in the importance of providing love rather than getting it, then there are other methods to provide love than being in a relationship, such as volunteering and helping others.” Check out the various volunteer options in your area, such as pet rescue or delivering prepared meals to our front-line employees.

10. Bake a Sweet Treat

Baking is a terrific diversion from everyday life because of all of the exact measuring and mixing required. The best part is that you will be able to enjoy the rewards of your effort later as well. If you are unable to consume the entire meal alone, consider delivering some to a friend.

11. Sweat it Out

Treating Singles’ Day as though it were any other ordinary, uninteresting day will help keep grief away. According to Taitz, you should continue with your normal, healthy routine and ignore the voice that may be tempting you to indulge or miss your workout. Put on a workout DVD and get your sweat session started! Those joyful endorphins will help you to feel better about yourself.

12. Host a Game Night

If you’re looking to get your mind off the mushy things, there’s nothing better than a good old-fashioned game night, especially when you include liquor and non-PG games. Get your bubble ready and get your gaming on, or play some of your favorite online games from a distance.

13. Solve a Puzzle

There are few things that are as rewarding as putting the final piece of a puzzle in its proper position. Select an attractive puzzle and spend Singles’ Day piecing it together. It’s well worth it for the sense of success.

14. Meditate

In order to calm your nerves over prior Singles’ Day or previous relationships, you may either watch or download a meditation class or app to help you relax and unwind. “Meditation can help you bring your attention back to the present moment,” adds Taitz. No matter if you are susceptible to flashbacks, meditation has several health advantages and may help you find peace in the midst of a storm at any point in the day or night.

15. Get Crafty

You’ll have a feeling of success and have a lovely result at the end of creating something yourself. Even if you don’t have much natural creative skill, you can find Zoom art courses, YouTube tutorials, and even making kits to assist even the most aesthetically challenged in getting into the spirit of creation.

16. Post an Appreciation List for Yourself on Social Media

Think of 10 things about yourself that you are proud of, such as the fact that you pay your own bills, that you attended yoga class today, or that you are performing well at work. Send it to your pals and see what kind of greatness you can elicit from them. Chances are if you’re being kind to yourself, others will be kind to you in due course as well.

Hype Up Your Singles’ Day Celebration with Streamtech!

Shopping spree? Add to cart! But you might lose the chance to avail of limited items if you have a poor internet connection. Streaming your favorite Netflix shows? A fast and reliable internet connection is “a-must” in order to enjoy your binge-watch!

Ordering bouquets for your loved ones? Streaming your fave music platform to bring out the workout junkie in you? Calling your family overseas? For a seamless online experience, you need to equip yourself with a reliable, high-speed unlimited internet connection.

Worry not! Streamtech Fiber Internet, the newest internet service provider in the Philippines, has got your back. It provides the ultimate unlimited internet connection at a reasonable price. For as low as P1,499/month, you can stream your favorite Netflix programs with an internet speed of up to 25Mbps.

You can also experience maximum entertainment with plans bundled with a cable TV service.

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